St. Tropez // Launch of the Cayoo Pebble Collection


Initially TOM AYTON designed Jewellry Collection CAYOO hits the beach in St.Tropez 

The Swiss jewellery brand Cayoo gets a more refined look and was invited to take part in the grand opening of Eden Plage, at the world famous beaches of Ramatuelle.

 
On May 31st 2014 Irina and her team set a perfect stage with their exciting opening event including a press breakfast, dance performances and DJs at the new private beach at St. Tropez. Along with VIP guest list and journalists from the fashion and luxury world, Cayoo presented the
summer collection in the exclusive boutique. The waterproof bangles and rings could be found adorning the hands and wrists of many personalities there. Cayoo the most innovative Swiss fashion jewellery brand, is continuing to grow both its collection in a fast pace in seasonal and colours combinations.
 
 
The event at Eden Plage was the press debut for the new Pebble Collection. The iconic pebble shape of Cayoo makes lightweight rings and bangles in 6 colours, combining classic and fresh summer colours. The Pebble Rings and Bangles can be worn single for an understated look of elegance and just as well easily combined in sets of 2, 3 or 4 in any colour combination. Each ring is shaped by laser cut technology in high-quality opaque plexiglass and expertly polished by hand. Brilliant-cut Swarovski Zirconia stones are individually handset, thus creating a unique play of light and colour. Swarovski Zirconia is a jewellery stone with brilliance close to a diamond, which is brought to life by the mastery of Swarovski high precision cutting. Each zirconia stone is inserted into its own pre-setting, before being carefully placed in the Pebble Rings and Bangles. Each jewellery piece is branded with the laser engraved Cayoo Star on one side of the iconic shape. All six colors come in 3 sizes, providing a perfect fit for everyone.The product range consists of bangles (EUR 29) and rings (EUR 24)

PRESS RELEASE 05/14

 
Posted by matthias ocklenburg on 03.06.2014 - 11:12
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